Over 60 years ago Lauri Rapala developed a hand-crafted lure that embodied the life-like action of a "wounded minnow." Little did he know at that moment he was creating a legend that would revolutionize the world of fishing. Today millions of anglers worldwide rely on the knowledge and craftsmanship that bears the Rapala name. Still today these Rapalas are hand-tuned and tank-tested to swim perfectly each time right out of the box. Read More
This lure features a forged hook and fine schrimp hair and golden krystal flash. Designed to match natural crustacean colors that redfish find irresistible. Also extremely effective on Pompano, Snook, Trout, Bonefish, Snapper, and many other species. Read More
In 1967, when Fred Young carved the first Big O from a block of balsa wood, he created a legacy that has endured for decades. After 30 years, the Cotton Cordell Big O is still an active part of crankbait history. Perfect for bass fishing. Read More
There are times when fish demand something livelier than usual a real attention getter. This is exactly what the Jointed Rapala does. This is a balsa floater and can be fished like the Original Floating Rapala from top to bottom cast or trolled. The Jointed Rapala has produced record largemouth bass record king salmon record walleyes and record steelhead to name a few. Read More
If your father or grandfather ever went fishing in the great Northwest chances are he fished with a Wedding Ring spinner. A Northwest favorite for over 35 years. The original Wedding Ring spinner is hand-tied on monfilament line giving it greater action in the water than lures made with wire. The highest quality rhinestone diamonds create a brilliant reflection that captivates kokanee, trout, perch walleye and many other game fish. Read More
The SW Pin's Minnow is the sinking version of the Pin's Minnow and will sink up to 6" per second. It too features a detailed, etched finish complete with gill plates and a durable molded body. The treble hooks are the extremely sharp, strong VMC Cone Cut for fast penetration, and the rings are split stainless steel. All 2 3/4" Pin's Minnows have the Weight Transfer System, internal steel balls that assure long casts and balanced action.This saltwater lure is a sinking minnow, providing long casts and because of it's superior balance, even in strong currents, it swims with a tight wiggling action. Large 3-dimensional eyes provide an easy target. Ideal for lighter saltwater game like trout, redfish, and stripers. Read More
The Crippled Herring is the most versatile lure you'll ever use. It is natural, both in appearance and in action, and can be used worldwide, everyday of the year, for all game fish, in fresh or saltwater. It is programmed to take advantage of the strong, natural predator instinct common to all game fish. all distressed bait fish actions (stunned, struggling, or dying) have been engineered into this lure. Read More
These lures resemble spotted trout fingerlings, a natural bait fish for all saltwater game fish. 1/2 ounce, 3 5/8" long lures. Read More
With its fleeing baitfish rattle swimming action and realistic baitfish finishes the Rat-L-Trap is a lure fish simply cant resist. New features include Dura-Shell finishes and Eagle Claw Set-Lok treble hooks. The Dura-Shell hard coat finish ensures a long lasting paint job that will stand up to the toughest fish. The new treble hooks made for the Rat-L-Trap exclusively by Eagle Claw will keep that trophy holding on. These new features are guaranteed to make "Americas Bait" only better. Read More
Gary Yamamoto Original 5" Senko WormThe 5" Yamamoto Senko worm is one of the most productive bass lures in the world. Bass can hardly resist the Senkos unique horizontal fall. Not only does the Senko have incredible fish-catching action but it casts like a bullet and gets into the strike zone quickly. These Senkos are 5" size and they come 10 to a package. They are the Yamamoto "9" series of bait. Read More
The crystal minnow magnum is a 6 1/2" 1 3/8 oz. heavy duty plug designed to withstand the power of big fish. This lure is made with thicker body material wire through construction strong split rings 3x treble hooks and the same great swimming action that anglers have come to expect from Yo-Zuris Crystal Minnow Series. The Magnum also features a rattle chamber to grab a fishs attention in cloudy and murky conditions. This lure comes in saltwater and freshwater colors. Read More
Constructed with a stainless steel internal harness, this topwater lure offers excellent popping action and a super-reflective finish that draws thunderous strikes from all species of gamefish. When rapidly retrieved, the Hydro Tiger produces a side-to-side darting action. Bass Pro Shops - Saltwater Fishing Lures - Yo-Zuri Hydro Tiger lure bait topwater stainless steel popping reflective gamefish rapid retrieve side to side darting action, "Saltwater Fishing", "Lures", "Crankbaits", Father's Day, Father's Day Gifts, Father's Day gift ideas Read More
The most effective surface walkers you can use. Lures are retrieved with a twitching action called "walking-the-dog". Make as long a cast as possible, then retrieve the lure back to you in a straight line, using short, sharp jerks. This will make the lure dance quickly from side-to-side. Each time you pop your rod tip, you will hear a sonic click coming from your lure. This fish calling rattle inside the echo chamber of the Dogs produces explosive strikes. When worked properly, this bait is deadly on Trout, Redfish, Snook and Stripers. These are lures of choice by many inshore tournament anglers. Remember to vary your retrieve until you start getting strikes. Read More
Storm's innovative rigged soft plastic shad comes ready to fish. Each shad has already been professionally rigged with an internal lead head and a VMC hook. This means no time wasted trying to switch tails or replace heads. The shad bodies are salt impregnated which triggers fish into striking. The realistic colors combined with the holographic swimming flash foil makes them almost irresistable to fish. The Wildeye Swin Bait Shads come in three sizes and all of the right colors. Read More
SHORTY lures look like Butterfish or Shad-type baitfish and are much more compact.They resemble Mullet or Herring-type baitfish and have relatively thick bodies. They are heavier then conventional spoons of the same length and can be cast much farther. They have taken most Fresh and Saltwater Gamefish, jigging, casting, and trolling. Hence our claim that they are the "World's Most Versatile Lures". spoons Read More
The skinny little bait with big fish potential. Lying on the bottom or finessed through cover, they present a tempting treat no passing trout, bass or walleye can resist. fishing-soft-plastic-lures Read More
The new StingKing lure upgrades the Apex. Each StingKing contains the electronic EChip fish attractor and the improved slow speed bend. These along with its darting action are deadly for salmon, trout, laketrout, kokanee and many other species. It comes in five sizes and all the popular finishes. Read More
Developed in the l950s by Howard Worden the Rooster Tail is one of the most productive lures ever invented. The action of the spinning blade in combination with the colorful pulsating hackle tail makes the Rooster Tail irresistible to any gamefish. Its a lure that consistently catches fish. Read More
Yo-Zuri continues its tradition of quality with the Altima Pins Minnow. The newest addition to the Pins Minnow line-up the Altima lures have the same features of the standard Pins Minnow all with a hand painted finish. These lures also included Yo-Zuris Weight Transfer System which assures longer casts and a more balanced swimming action. Read More
Storm's innovative rigged soft plastic shad comes ready to fish. Each shad has already been professionally rigged with an internal lead head and a VMC hook. This means no time wasted trying to switch tails or replace heads. The shad bodies are salt impregnated which triggers fish into striking. The realistic colors combined with the holographic swimming flash foil makes them almost irresistable to fish. The Wildeye Swin Bait Shads come in three sizes and all of the right colors. Read More
These Big Game lures are hand-tuned and tank tested to swim straight. Each lure features a built-in flash, sonic rattle and fish catching action. Ideal for Tuna, King Mackerel, Blues, Wahoo, Grouper and Stripers. Available in Green/Silver Mackerel, Green/Gold Mackerel, Blue/Silver Mackerel and Red/White. Read More
The Long "A" fishing lures have a trademark tight wiggle and rolling movement that create a life-like swimming action. Bomber Long "A" minnow lures produce the same seductive action whether fished with a slow retrieve on top or at a faster trolling speed using a downrigger. The molded-in lip design in the Long "A" lures gives them added strength and true-running performance. Put them in your tackle box for fishing bass walleye pike speckled trout redfish and striped bass. Read More
Heavy Duty Fixed Hook DesignVersatile Multi-Species ActionCorrosion Resistant Chrome Finish worms/spinner baits Read More
Gulp 4" Swimming Mullet- Pearl White Ideal for all saltwater speciesSwimming tail action irresistible to fishLifelike detail and appearance Read More
The new Rooster Tail colors can be used to catch trout, bass, pike, perch, steelhead, salmon and other game fish. plugs/hard baits Read More
If it swims, it will hit a Rat-L-Trap. America's #1 selling lure has earned its place in history as the most productive artificial bait ever to come along. The original Rat-L-Trap, this lure has a fish-calling sound and tight vibration when pulled through the water. No fish can resist! Read More
Storm's innovative rigged soft plastic shad comes ready to fish. Each shad has already been professionally rigged with an internal lead head and a VMC hook. This means no time wasted trying to switch tails or replace heads. The shad bodies are salt impregnated which triggers fish into striking. The realistic colors combined with the holographic swimming flash foil makes them almost irresistable to fish. The Wildeye Swin Bait Shads come in three sizes and all of the right colors. Read More
The L-Minnows wide wobble swimming action ultra realistic finish and oversized 3-D eyes perfectly resemble a wounded baitfish looking for cover. This lure has a countdown sinking design that swims well in still and running water sure to bring large gamefish up from the depths. The L-Minnow is finished in a variety of fish-appealing freshwater colors. Read More